SEO (Search Engine Optimization) Professional Training
Posted By:ExcelPTP
January 20,2012
Search Engine Optimization (SEO) is a part of a larger marketing methodology of search engine marketing. SEO is the procedure of improving the ranking of a web page in search engines (example Google, bing, yahoo, Ask) using natural and non advertising based search results.
The higher a page is visible/ ranked in a search engine has a direct correlation to the number of hits that web page receives. SEO uses a wide variety of mechanisms to augment a sites visibility in search results. SEO Professionals use a local search, Google places, video search, news search and industry search for optimizing a site.
Amar InfoTech’s PTP Program offers training in all Web Technologies. Our expertise is in training students in ASP.Net, VB.Net, PHP, Mobile apps, Open CMS, Drupal, Joomla, CakePHP, Magento, iphone, android, SEO, Web designing them to get employment with various companies in Gujarat.
Introduction to SEO
| Introduction to SEO | Search Engine Basics |
| Overview of SEO | HTML and CSS |
| PHP as a Scripting Language | Variables and Expressions in PHP |
| PHP Operators | Conditional Test, Events and Flows in PHP |
| Functions and Arrays using PHP | MySQL 5.0 |
| Sessions And Cookies | Email Handling / File Uploading |
| On Page SEO | OFF Page SEO |
| Introduction | Introduction |
| How to make your site Google Friendly and avoid your sites from Google send Box. | Difference of one way, two way and three way link building |
| How to Identifying website is static or Dynamic | Off Page Optimizations Factor |
| SEO Requirements Gathering | Link Popularity development Factor |
| Keyword Research | What is Spamming Tactics? |
| Title and META Tag Creation | Blog Creation |
| On page Optimizations Factor | Link Building Strategy with professional Touch |
| Robots.txt and Robots Meta Tag | Article Submission |
| 301 Redirects | Directory Submission |
| Key Words Density ( with on page tactics) | Form Posting |
| Link Navigations | Competitors Back link Research |
| What is Spamming Tactics? | Do follow link and No follow link |
| Flash and SEO | SEO software in production |
| Blog Promotions | Overview of Adword and Adsense |
| Sitemap Creation (sitemap.xml) | Flash and SEO |
Who Should Attend
Fresh College Students from Gujarat For more details send an email to info@ExcelPTP.com and book your training now!
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